Genius Provides on-demand remedies for advertising automation, lead nurturing, email advertising, need generation, and social advertising and marketing that enable both advertising and marketing and also sales professionals to identify and connect with their ideal potential customers online in real-time, without needing IT participation.
FEATURES/FUNCTIONALITY
Genius Marketing Pro, no matter what the state of any type of automatic operations, when a prospect "conversion conference" occurs, Sales is immediately informed and also given access to the prospect's website go to record so they could follow-up with the ideal potential customers at the correct time and also with the best information. Genius is distinct in allowing users to identify qualifying "conversion eve nts", such as test sign-ups or brows through to a specific web page, that signal solid prospect interest.
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In addition, Genius enables companies to make use of social networks to attract and also engage with their consumers as well as prospects. Brilliant URLs (gURLs) from Genius are specifically made to track both organized advertising campaigns and also ad-hoc social-media "chats".
TARGETED USERS:
Advertising and marketing and Sales companies associated with an intricate sale (where human communication is called for to close a bargain).
COMPATIBLITY:
Brilliant effortlessly integrates with salesforce.com as well as is rated the # 1 need generation solution on the salesforce.com AppExchange. Genius gives import and export abilities for incorporating with various other CRM and also ERP systems.
DELIVERY/PRICING MODELS:
Genius Marketing Pro is a SaaS option, calling for no IT application or internet site tagging. Pricing is based upon functions, variety of get in touches with, as well as seats. Checklist pricing for Genius Pro Email Marketing starts at $1000/month. Brilliant Enterprise Marketing Automation starts at $1750/month.
PRESENT CLIENTS/USERS:
With over 500 clients and also 55,000 users, Genius has actually contributed to the success of various business, including: Intuit, BT, Cisco/Webex, newScale as well as Aruba Networks.
COMPETITIVE POSITIONING:
Just Genius offers robust advertising automation with drag-and-drop process development that notifies Sales the immediate a prospect takes a certifying action. Via gURLs, Genius likewise permits individuals to handle multi-channel campains and also inbound marketing activity-- all without calling for any kind of internet site tagging or IT participation.
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